Beam Health Clinics - VIP night

Client: Beam Health Clinics
Industry: Healthcare
Services Provided: Event Design, Email Marketing, Social Media Support, Bespoke VIP Goodie Bags

Background:
Beam Health Clinics sought to organize a VIP night to express gratitude towards their loyal customers. The event aimed to foster stronger relationships and showcase appreciation for their ongoing support.

Challenge:
The primary challenge was to create an exclusive, memorable event that reflected the clinic’s high standards and reinforced customer loyalty. The event needed comprehensive support, from invitation design to on-site management, ensuring a seamless and engaging experience for all guests.

Solution:
Oh Hello Hen delivered a full-service solution to ensure the success of the VIP night:

1. Invitation Design: Crafted elegant, personalised invitations that set the tone for a sophisticated evening, ensuring they aligned with Beam Health Clinics’ branding.
2. Email Marketing: Developed and executed a targeted email campaign to invite selected guests, provide event details, and build anticipation. The campaign included reminders and a follow-up thank you email.
3. Social Media Support: Utilised social media platforms to create buzz around the event, including teaser posts and live event coverage, which helped enhance community engagement and promote the clinic’s services.
4. Event Design and Management: Managed all aspects of the event, from venue decoration and seating arrangements to coordinating with vendors and handling guest inquiries on the night.
5. Bespoke VIP Goodie Bags: Created custom goodie bags filled with premium items that reflected the clinic’s appreciation, ensuring each guest left with a tangible reminder of the night’s value and the clinic’s commitment to their clients.

Implementation:
The project was meticulously planned over several weeks, with each element designed to integrate seamlessly. Regular consultations with Beam Health Clinics ensured that the event accurately reflected their vision and values.

Results:
The VIP night was a resounding success, with high attendance and extremely positive feedback from guests. The clinic noted an increase in customer loyalty measures and received numerous acknowledgments for the quality and thoughtfulness of the event. Social media activity during and after the event also drove increased engagement and interest in the clinic’s services.